Online Marketing and Advertising for Non-Profit Organizations

The primary challenge for 501c3 is being able to afford online marketing and promotion.  Keyword advertising and ad placement can be expensive.  We suggest the following:

    1. Social Media – Create Social Media Accounts for your Main Organization and Missions – Like and cross-post (no spamming) other non-profit organizations within or or just outside your target area (Select hashtags that act as keywords for your Organization)
    2. Make sure to update your Mission and Vision and create stories with images that show faces and people engaged.
    3. Use your supporters to be a social media army – no spamming.
    4. Google and Search Engines – Maximize Organic Search.  You can use this tool Check Your Google, Yahoo! and Bing Ranking FREE! to check your ranking and listing status.
    5. There are custom training courses on social media marketing -Introduction to Social Media Marketing.
    6. Update website and seek advice and assistance from supporters that are experts or get trained Social Media and Mobile Marketing.
    7. Post information about fact based stories, news, and information that raise awareness – NOT Fear.
    8. In social media ask supporters to not just like, but share.  For example, we are offering a Free Community Environmental Hazard Report for anyone that likes and shares us on Facebook and follows us on Twitter – Learn More Know Your H20?
    9. Amazon Web Services – Understand foundational services, including Amazon Elastic Compute Cloud and more
    10. Advanced Grant Writing – Training Program.
    11. Need PR Help – Contact an expert !

Some Online Courses For Non-Profit Organizations

Starting a Nonprofit
Introduction to Nonprofit Management
Building Teams That Work
Nonprofit Fundraising Essentials
A to Z Grant Writing
Create a Practical Marketing Plan
Step by step, create a dynamic one-year marketing plan for your nonprofit or professional practice.
How To Design & Fund International Development NGO Projects
Train for career change, job search, or promotion; boost proposal writing & project management skill sets to raise funds.

Grant Professional Certification (GPC) Exam Prep
Increase your generalist knowledge of the grant profession while preparing to become certified by passing the GPC exam

Good Luck With Your Program – If Possible Please Visit Our Sponsor

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